17
Apr
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Phone Tracking

Call Tracking

Telephone Tracking allows you to track calls out of your website and know exactly what advertising activity brought them whether it was from a different website, Google or your paid search campaign.
So no longer will you need to figure how your caller has found you.
Telephone monitoring is a vital tool for any company that spends money on advertising across multiple stations. Clients with AdWords have an intrinsic need to track the calls that relate to their keywords, to be able to understand which keywords provide call conversions. Call Conversions Without visibility of telephone conversions, it is simply not feasible to work out if your investment from the keywords in your portfolio is providing value or not. Is just monitoring AdWords telephone conversions enough?
Most clients are searching to track not only PPC, but additionally SEO, Screen, Affiliates, Social Media as well as Offline campaigns such as TV, Direct Mail, Radio, Print media & trade show traffic not to mention Bing PPC traffic. This is where the power of a 3rd generation call monitoring system such as Call Conversions Tracking comes from, as it allows you to see your ROI for each of these vital channels not only Google PPC. This can be essential actionable data allowing you to optimise the effectiveness of each of your marketing and advertising channels, key to the success of any business.